Xerox have revised their corporate design, which in current times means a new logo. With a new mission of course, that the obligatory new logo doesn’t say ‘Copier’
p. And the new logo?
p. 
p. Which immediately made me think of this:
p. 
p. As Myles Eftos said on twitter: “Nothing says ‘copier’ more than pirating someone else’s logo”
p. LOL.